Tuesday, May 27, 2008

Profile: ITOYA Art Portfolios

A student using a handheld digital camera.The popularity of digital imaging in America continues to grow as an entire segment with new peripheral innovations driving greater sales and profits. In addition to traditional digital cameras, photo printers, ink cartridges and photo paper, digital imaging accessories are an increasingly popular way to supplement each retail transaction and add to the bottom line for consumer electronics dealers, big and small. Leading this new wave of growth in the industry is the Art Profolio brand of digital image storage and presentation albums and envelopes from ITOYA.

With household hobbyists as well as commercial artists and professional photographers printing their own digital images using digital printers and expensive printer paper, the Art Profolio by ITOYA serves as a perfect companion to add value for both the consumer and dealer. Quality-made storage and presentation products at affordable prices, along with an unrivaled assortment of sizes and formats, make the Art Profolio the perfect companion for every digital printer paper sale.

“With digital printer companies continually offering more and more paper sizes and with consumers embracing each new offering, there was a serious void in where to store and organize these expensive digital printer papers,” says Ronald Weese, Vice President of Sales and Marketing for ITOYA. “The Art Profolio books and envelopes offer more ways and sizes than any other product to securely store, present and archive traditional and oversized prints. These books are a must have for any serious dealer who sells digital printers and paper.”

Art Profolio books are quality crafted from Polypropylene and are acid-free in construction, making them perfect for storing photos and film. The poly sleeves in each Art Profolio book securely store and organize images and help preserve them from dust and ambient moisture. The rigid cover allows the Art Profolio to securely transport all types of images.

Art Profolio appeals to a wide variety of consumers, from the general consumer hobbyist to fine artists, commercial artists, graphic designers, professional and student photographers, and sales people. With its value price and quality construction, the Art Profolio is perfect for storing all sorts of products, including commercial art, photography, sales literature, student projects, blueprints, posters and more.
Within the Art Profolio line, there are several unique series of books from which to choose. Each series has its own unique attributes for the consumer’s specific needs.

Available in several price points, the Art Profolio products range in size from 4x6 and 8.5x11 all the way to 13x19, 16x20, 17x22 and 18x24. Both permanently bound sleeve page books, as well as refillable, multi-ring binders are offered, along with vertical portrait and horizontal landscape formats. No other storage and presentation product offers the wide array of sizes and options as the Art Profolio brand by ITOYA.

For more information, visit www.itoya.com.

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