Fujifilm Increases Photo Paper Prices

Fujifilm Corporation President and CEO Shigetaka Komori has announced the company's plans to increase prices on its range of photographic papers and photosensitive materials from 10 to 20 percent, starting in July.

The move comes as a result of an effort to sustain the company's photo imaging business amid rapidly rising costs for raw materials, Fujifilm said in a statement today. Price increases will depend on products and markets.

"Fujifilm has been undertaking intensive structural reforms to reduce fixed costs and improve productivity, and has been absorbing the increasing costs of raw materials used to manufacture films and papers over the past few years. However, the recent soaring costs of such materials as silver and crude oil mean that Fujifilm is no longer able to absorb these costs during the production process," the company reported.

The new pricing structure will be applied to each market based on its individual conditions. For more information, click here.

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Ritz Camera Adds FUJIFILM Minilabs Across the U.S.

Ritz Camera Centers, the nation's largest specialty camera chain with approximately 1,000 locations, is enhancing its print technology with the introduction of Fujifilm's Frontier Dry Minilab 400 Inkjet Printers throughout a number of its centers. The Frontier Dry Minilab 400 is the latest Frontier inkjet printing system that delivers Frontier quality prints with the combination of Fujifilm's High Quality Dry Photo Paper, inks and Fujifilm's Image Intelligence technology.

"Ritz Camera has always been focused on providing high quality photos with personalized service to our customers," says Rich Tranchida, Executive Vice President, Ritz Camera Centers. "The Frontier Dry Minilab 400 produces prints with rich color tones and image stability that our customers expect, while providing us a flexible and scalable solution to meet our changing store needs."

The Frontier Dry Minilab 400 integrates into the existing Frontier system, and incorporates Fujifilm's new Frontier Workflow Management Software "MS" featuring its proprietary Image Intelligence technology. The four-cartridge dye ink system generates up to 650 4x6 prints per hour, and up to 250 8x10 prints per hour.

For more information, visit www.fujifilmusa.com.

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